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Actually VW will even replace the "mruti"

Volkswagen Produces Golf VI

Following on to yesterday’s announcement, it seems that VW made noise regarding the ‘alliance’ upon its 19.9% stake purchase letting FT on that this would be used to grow in India and Japan

Wednesday’s announcement came in the week that VW bought 49.9 per cent of Porschefor €3.9bn ($5.7bn) and marked another step in the drive by Ferdinand Piëch,chairman, to build a global company. VW and the Japanese company would buy each others’ shares and co-operate “while respecting each other’s independence”, the German carmaker said. via FT.com / Companies / Automobiles – VW secures Asian presence with Suzuki deal.

Suzuki sold a 20% stake to Volkswagen in a deal that will give VW 19.9% in Suzuki by 2010 for $2.5 billion. Both have claimed to remain independent after the deal is completed in January 2010 Volkswagen has global sales of $167 billion and it also suffers with the global auto industry with margins of 1.5% for PAT while Suzuki is a baby in comparison with annual sales of $30 billion. In India however Volkswagen has had a tepid launch but is adding the Beetle CBUs in 2010. (launched at INR20.45 lacs)

Indian car sales grew over 30% m-o-m after a long time selling 160000 cars in November including 55000 by Hyundai, Overall Auto industry sales have also more or less maintained a million vehicles a month in 2010.

Watch our tweets in November Rural distribution will be key as Indian Lifestyle story finally moves to B Towns. Further in India, VW has invested Rs 3800 Cr (etnow.tv ) in India with a plant in Chakan, Emerging markets continue unaffected by such global deals, to the extent that we are direly in need of people who can assimilate the global events and share with correspondents on the reuters feed as in any other nation The combination will pose a “serious threat” to the global dominance of Toyota Motor, said Koji Endo, managing director of Advanced Research Japan in Tokyo – Bloomberg UTVi We highly recommend reading and joining Dances with Shadows for desi car updates like the upcoming hikes in January . A speculation of its 54% stake in the ‘National Pride’ stock of Maruti suzuki at 206 Yen per share is likely, but unseeming as VW may not opt for a joint venture and Suzuki may avert further financial trouble but it cannot be ruled out. VW may like a shared marketing arrangement at a much later stage ( I am wilfully speculating) and has announced hat they would be uniting purchases to cement the alliance. This seems to be in line with VW chariman’s desire or Suzuki’s agreement to reinvest $1.25 billion in these markets The INR3800 Crs in VW at Pakhan, Gujarat may continue to grow for another 4-5 years before further activity on this deal. Earlier confusion dogged Nissan Renault’s entry into India with JV partners switching between Mahindra, Bajaj, both and a standalone venture. Renault is going with the Indian small car design put out by Baj aj to the Jv



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Lifestyle Infrastructure

One of our special themes at the Advantages weblogs has been our assertion that US, India, China and most of the rest of the world that is growing

is likely to do so on the basis of a consumption revolution. Below is out insight piece that opened the chapter on India's final coming out that was much awaited but wasn't really happening till 2009..

The Commonwealth Games Infrastructure Train

A few years ago, when the Indian women shot Gold in Commonwealth Hockey and our aim in general started consistently being medal grade, we won the bid for New Delhi to host the games in 2010. This business of infrastructure had been mystifying sportspersons for decades in India; none too easily supported by the overarching smell of rent and inadequate facilities for local sports persons historically.

Even today most sports would bow out in front of Cricket and that is not a full-fledged event at the CWG, though there is still a toss-up for the T20 version to be added. Like most other spheres of life, China has been doing it higher, faster and stronger, having already held the challenging Olympics in 2008 earning over $2b for Beijing, the host city.

The story is quite public and you must have all followed it at least since August 2009 when the first few fistcuffs were exchanged regarding the lack of preparations for the CWG event now just 6-7 months away. The Sports Minister and the Games Organising Committee Chair Suresh Kalmadi has variously ben painted and vilified while we look at the rejuvenated parts of Wembley in London and survive on facepaint and cheering the local IPL franchise in Cricket games. The painting of events apart we just thought it important for Sports and Tourist infrastructure worth $1.5 billion to be included in the India story at about this time.

This preamble would survive your taste buds and your snipping scissors in the mind and we�ll come back right after lunch is over for you..

And the Original piece..follow up article on our Lifestyle Economics stream

If you have been following the India story closely, India�fs new developments are focussed on Infrastructure and Retail along with giant leaps in the Entertainment business. You can look closely at the India stories athttp://advantages.us/inframils to get a flavor of what�fs happening in Indian Infrastructure

On the other hand Retail Lifestyle businesses are increasingly attracting investors�cRural Markets may grow at a faster pace at least on the Drawing board. �c Where is Investor access? Why is it still on the government to make it happen? The FDI limits and the others are fairly rational policies..but where are the investors?..

Nanos will roll into homes by July end and IPL teams are already applying for trademarks as it looks set to become the greatest sporting extravaganza in the world, already ranked at #2 behind the NFL season in the USA. The 3G challenge will tear at Telecom companies�f profits in the coming years�c

10-Year-Old Girl Scores Hole-In-One at US Kids Golf European Championship in Scotland
(The image is of a young indian golfer in Scotland)

BUT, Importantly, India caught on to serious lifestyle investments early in 2005, Today with the debut of Cox and Kings IPO..

Where it is now?

Towns like Jalandhar, Ludhiana in Punjab, Jaipur and Agra on the Golden Triangle and such state capitals, heritage and business towns like Ahmedabad, Surat and Nagpur present a unique opportunity for Indian hospitality business to scale up, esp as Indian railways, india�fs aviation footprint and the road infrastructure will follow in step with the boom. Note: The Indian Maharaja with TC, Maharajas Express with Cox & Kings, and the other two luxury trains have started first season bookings quite well and money is being spendt to add gym and pool to the Palace on wheels as well ( More here ) Golden Palace started from Bangalore is not doing so well apparently. The Maharajas Express for example is 84 persons at an average of $1000 per night for a 7 day- 8 night tour between Mumbai and Delhi

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