Social Media and New Markets

Good to see Kobe and Yao Ming..Wait for the details as we figure out which brands are paying their earning potential. NBA sure has improved its take. In a couple of years, we will have the IPL franchise owners here…lol, maybe a coupls of athletes can start buying teams in April. Yao Ming has been through Nike, Reebok, Pepsi and was signed with Coca Cola till the Olympics. His current partnerships include Visa, Garmin, Apple and McDonalds.

Along with Jordan , Kobe also has shoes made for his franchise with Nike and carried $45m in 2009. In this second reincarnation he still supports Coca Cola company’s Vitamin Water franchise and does a lot of cover stuff for Video games like NBA2007 and “Guitar Hero World Tour”

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