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Making IPL known across the pond | Advantage Brands
Tweet At this stage after the third season of IPL got underway with capped auctions, Media rights continued to take the limelight. At the start of the first edition of the sport, GEO Super in Pakistan and Willow TV in North America had bought media rights for the extravaganza internationally, SET paying $2 b for [...]
NFL is the world's biggest sports brand | Sports Blogs
Tweet zyakaira notes: it’s here NFL (Superbowl ) $4.5 billion, IPL $1.6 billion Watch out for edition 3 of the IPL! and I’m still backing the New York Giants The NFL is the world’s strongest sports brand according to Sports Pro Magazine. The National Football League, not surprisingly, is valued at a whopping $4.5 billion. [...]
