Superbowl XLVI: Route 66

Chevy’s back on the Indy Superbowl band wagon, running a contest fro the best commercial for its 5 ad spots on the game day. “It also follows with a buy in of the post game edition of Glee. 32 countries participated in the Chevy bowl

Madonna’s Half time show might yet redeem Superbowl Village suffering from Dallas/New Orleans redux for editions 45 and 47.

Here is the baby competition for the Super ads from Chevy and Doritos, Chevy reaching to younger audiences and Doritos, still a ‘teen witch project’ for many.

Doritos also has three pooch attacks in the finals following on the Pug’s great XLV bowl

Route 66 – Spy Thriller

Route 66 – Happy Grad

Doritos – Crash the Superbowl

Related articles

• Seven Superbowl Worthy Media Rooms (metrodig.wordpress.com)
• Early Preview 2012 Chevrolet “Route 66″ Super Bowl XLVI Commercials (great-ads.blogspot.com)
• Kelly Clarkson to Sing National Anthem at Superbowl XLVI (5min.com)
• The 5 Doritos ‘Crash The Superbowl’ Finalists (thecrimsoncrow.com)
• GM’s Chevy Eyes One Of 35 Indie Films As A Super Bowl XLVI Commercial (thebiglead.com)
• Superbowl Halftime Show Confirmed (929dave.radio.com)

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