Monthly Archives: January 2010

The e-Reader wars: Are book publishers greedy for iPad?

Tweet In a move reminding of the precipitate ways of the Music Industry, Macmillan seems to have argued with Amazon over increasing the price of ebooks in the fledgling market. Amazon, rightly moved Macmillan off its shelves, thus causing tremendous losses to MacMillan. We can tell you as customers that even $9.99 is not going [...]

This one's a BW List: The 100 most powerful athletes..

Tweet Good to see Kobe and Yao Ming..Wait for the details as we figure out which brands are paying their earning potential. NBA sure has improved its take. In a couple of years, we will have the IPL franchise owners here…lol, maybe a coupls of athletes can start buying teams in April. Yao Ming has [...]

Some games are still good for the money - II | Advantage Sports

Tweet RBS still finds it important to sponsor the Six Nations Rugby. Adidas gets by on the Winter Olympics Related Reading: You Visit Me Not Related Websites First Ever Youth Olympic Games The International Olympic Committee has… Six Ways To Make Simple Money Online Everyone is faced with the… What Do the Winter Games Do [...]

Some games are still good for the money | Advantage Sports

Tweet Adidas finds manufacturing in China rich like many other..China now accounts for more than 65 percent of sports goods production in the world. Related Reading: You Visit Me Not Related Websites Paper Money Coins and Paper Money ->… Chinese acquisitions: China buys up the world IN THEORY, the ownership of… Is this Being Frugal, [...]

The Tiger Woods Brand lives on | Advantage Sports

Tweet He’s lost most of his sponsorship deals, and more importantly he has become fodder for penny journalists..and he is a bachelor again. But we like how the Japanese think in times of crisis ;lol Related Reading: Sports (30th Anniversary Edition)Huey Lewis and The News’ 1983 ‘Sports’ album spawned four Top 10 hit singles – [...]

A Pro No-choice Superbowl | Superbowl XLIV

Tweet The sugar bowl’s hottest recruit for this season’s Draft, #1 QB pick Tim Tebow, lost it to ‘Bama but made up for it when Florida beat the Bearcats 51-24 in the Sugar Bowl. Tim Tebow has a choice. CBS has sold a 30s spot to a Christian non-profit “Focus on the Family” that is [...]

The Ceremony of Sport | Advantage Brands

Tweet The above is of course the concert for Australia Day onstage in Canberra. The Who is performing at the Superbowl in two weeks, and our own Colors is taking charge of entertainment at the IPL. Not just another Bud and BBQ concert though! We were at an Indian/Hindustani music event in Bangalore organised as [...]

Facebook vs Twitter 21/800 : Lists and Local Trends

Tweet Facebook caught “napping” It has been a long hiatus as the marketing calendar got busy with the IPL and The Oscar fever over the Holiday Season and this month. Here we are, again comparing Facebook and Twitter . Apples to Apples comparison (not the iSlate vs Kindle one yet  more than ever before and [...]

The world's richest Sports Brand | Advantage Brands

Tweet At $351 m, Manchester United (Michael Owen and Rooney below) is twice the value of AC Milan and 2.7X that of Football club Barcelona (Barca), all soccer teams count in the Top Global Sports Brands. Phil Mickelsen earns $39 million in sponsorships every year and was till now listed behind David Beckham and Tiger [...]

Making IPL known across the pond | Advantage Brands

Tweet At this stage after the third season of IPL got underway with capped auctions, Media rights continued to take the limelight. At the start of the first edition of the sport, GEO Super in Pakistan and Willow TV in North America had bought media rights for the extravaganza internationally, SET paying $2 b for [...]

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