I know what you all are thinking. Why suddenly a Kindle in Facebook vs Twitter wars? What about the Friendfeed and the dozen social networks to be branded me too! Where do they come in? Well, to me Kindle comes first because Amazon is a phenomenon on my personal list of Enterprise greats and the other start ups have still got something to prove in terms of viability. Not that the risk is any lesser for a Myspace or a Kindle but My space going down would be a turning point people would remember like AOL, eBay and the others who have had a not so easy time since they set up on the web and who have never graduated to the real Web 2.0 or near real time social collaboration. Amazon and Kindle however have that potential ( may be they will also drop out later like Starbucks) and they can handle innovation and complex consumer minds with a relative ease that would be critical.
Long back, during the days of Patricia Seybold’s customers.com and Guy Hagel’s ‘Net Worth’ we saw an expostulation of the success determining parameters of the new invisible continent by Kenichi Ohmae ( let’s face it, the guy was an other world icon but still made it as a strategist on the new web). What the Invisible Continent described in great detail was an Infomediary – An organization or ‘Trust agent’ that would broker all business transactions on the web because they would be entrusted with the Customers foibles and deep seated choices that would make the best buying decision and robust sales. Amazon and Kindle are the perfect intermediaries for such digital transactions like iPhone and iPod have been for music albeit non collaboratively till now.
I think the new web needs Kindle and amazon to ramp up the offering in tune with customers, learning the nuances along with the customer as they go along this adventure. For amazon to continue with its 50% market share of the World’s Book Sales has been relatively easy when compared with the others and a vital part of that has been the enriched customer experience which is really beautifully collaborative and store front’ish at the same time. It also highlights the other essential for social collaboration which Facebook and Twitter seem to make light of, ad that is the reading habit. For any transaction on the new web, one has to be a voracious reader to navigate the choices, discuss with friends, colleagues and competitors online and make instant decisions that are almost always right.
Kindle could easily include Video, Audio and twitter / friendfeed messaging on the device along with maps and the books to replace other devices you need to carry arund today for a complete mobile experience. I think that’s the way it’s going to go too.
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I was reading some reviews and understand the frustration people have with AMAZON releasing a kindle 2.0 at the same price as the older kindle 1.0 and leaving them to upgrade if they want without any special discount…
That said, I just wanted to share my experience with the Kindle. I like books, but like to be mobile and I live in a small apartment. This creates a problem because books are SOOOOO heavy. I tried putting them in my Iphone but my eyes get very tried reading the screen. I finally decided to order the Kindle 2 when it was launched and just got it today. Let me say this: it’s awesome. The things I love best about it:
- the new synch thing they have going is a seamless experience
- the screen is amazing – just like paper. I even love the screensaver when it is of
- I love that I can put all my books (Except the ones not available for purchase) in one location and give my old books away and save space!
- The list goes on.
Not having had the old Kindle or having anything to compare with other than my iphone as a competing product I love it. And I’m looking forward to reading!
THIS POST WAS randomly discovered at another advantage site